Best Email Marketing Software, Services & Platforms (2023)
Email Marketing has come a long way since its inception. It has evolved from simple text-based messages to visually appealing and interactive campaigns. With the advent of automation and advanced segmentation techniques, email marketing has become more targeted and personalized than ever before.
Unique features and user-friendly interface make top email marketing softwares like Moosend, Zoho Campaigns, ActiveCampaign, Sendinblue now Brevo, GetResponse and Mailerlite magnificent. Moosend is an user-friendly interface and provides features like automation features, customizable templates, segmentation options and analytics to easily create, automate and maximize campaign performance.
Zoho Campaigns enables you can create and send responsive bulk emails and SMS which can be automated giving you full control to reach and engage your leads and customers, while ActiveCampaign is still renowned for its powerful automation capabilities and advanced features that enable you segment audiences and deliver highly targeted emails.
Brevo formerly known as Sendinblue is a versatile email marketing platform offering a user friendly interface and comprehensive features enabling businesses to optimize their email marketing efforts to drive better results. GetResponse offers various features like automation, A/B testing, landing pages and much more. Its robust customer support helps you 24/7 with your queries.
With Mailerlite, you can create engaging, dynamic emails in minutes.It offers a beautiful user interface and attentive customer support, which make it distinguished. The continuous evolving technology enables email marketing softwares to create imposing online presences that align with diverse demands of the digital world.
Campaigner assists in building highly personalized customer journeys throughout the customer lifecycle. With an intuitive automation workflow and interesting features to attract more leads, it is one of the excellent choices for businesses.
Campaigner is a comprehensive marketing automation platform that goes beyond email automation. It empowers businesses to design personalized customer journeys from initial contact to long-term engagement. It helps you create entire customer journeys that are highly personalized, starting from the very first interaction until the end.
Campaigner provides a seamless user experience for creating personalized and automated campaigns. Customization helps create professional and personalized emails that resonate with your subscribers, enhancing brand recognition and customer engagement. Its workflows enable efficient communication by delivering tailored messages to contacts at scale. SMS marketing allows reaching contacts directly. Social media integration amplifies brand visibility by sharing messages across networks.
- Campaigner offers a wide range of functionality, including email automation, SMS marketing, and more, allowing businesses to reach their audience through various channels.
- Customize email templates to match your brand’s aesthetics and messaging.
- Campaign support and performance monitoring are beneficial for optimizing your campaign.
Sendinblue is perfect for businesses that aim to connect with customers in multiple ways. It connects to customers in the best way possible, like through email, chat, or SMS.
Sendinblue is a versatile communication platform with a free plan allowing unlimited contacts and emailing 300 customers. For those looking to expand their reach, the Lite plan starts at $20/month and allows up to 40,000 monthly sends with no daily limit. The free plan includes live chat and CRM, along with one automation workflow for up to 2,000 contacts.
The interface is easy to use, enabling businesses to create professional templates, automated welcome emails, and website opt-in forms. It leverages AI to send emails at the best time to increase customer engagement, and real-time statistics provide essential insights, like click-through rates, deliverability, and others.
Sendinblue provides a seamless user experience with its user-friendly interface and step-by-step walkthrough. Creating marketing campaigns is a breeze, thanks to its intuitive design. Tracking progress and making adjustments is effortless, ensuring a smooth campaign management process.
The platform’s intelligent feature of determining optimal email sending times based on recipient engagement history increases convenience and the chances of successful email marketing.
- Easy to integrate Sendinblue into any third-party app.
- Create engaging email marketing campaigns easily in minutes.
- A/B testing helps find the best email version to improve conversion rates.
- Enhance customer engagement by launching Facebook ads directly from Sendinblue.
Moosend provides a single interface for marketing and email automation, which is perfect for small businesses and freelancer professionals who want a visual campaign builder for building professional and personalized campaigns.
Moosend is an all-in-one email marketing automation tool that offers a range of features at an affordable price. It is easy to build and manage the email list, ensuring your business targets the right audience. Moosend offers an extensive library of responsive email templates that looks perfect on desktop and mobile with customization features.
Moosend provides a seamless user experience with its intuitive interface and user-friendly dashboard. The tool’s automation capabilities allow for the creation of sophisticated marketing campaigns. The visual interface enables users to track progress and results, while the campaign reports and performance monitoring aid in optimizing campaigns for better results.
- User-friendly interface and intuitive drag-and-drop email templates allow users to easily build and automate email campaigns.
- Several email templates with responsive layouts that adapt to different devices.
- Track progress, analyze results, and make data-driven decisions for optimizing email campaigns for better results with the help of comprehensive campaign reports and performance monitoring features.